Liquidation ROI Calculator

How the ROI calculator works

Total Cost = Price + Freight Profit = Estimated Resale Value − Total Cost ROI % = (Profit ÷ Total Cost) × 100

ROI measures profit against what you spent — it answers "for every dollar I put in, how many did I get back?" It's the number most resellers use to compare one pallet deal against another, regardless of size.

Worked example

Price $1,200 + freight $150 = total cost $1,350. Estimated resale value: $2,500.

Profit = $2,500 − $1,350 = $1,150 ROI = ($1,150 ÷ $1,350) × 100 = 85%

ROI vs. margin — not the same number

ROI divides profit by cost. Margin divides profit by revenue (the resale value). The two always differ — ROI will always read higher than margin on the same deal, because cost is smaller than revenue when a deal is profitable. Use ROI to compare deals against each other; use margin to think about pricing and revenue mix.

Annualized ROI

Raw ROI doesn't account for how long your money is tied up. This calculator also annualizes ROI against your expected sell-through time, so you can compare a fast 30-day flip against a slow 180-day one on equal footing — the deal that lets you redeploy capital faster often wins even at a lower headline ROI.